Your brand exists in the minds of your audience.
Simply put, your brand is the public's perception of your organisation, formed by a collection of experiences, like buying your product or encountering your staff. Your logo therefore is essentially a picture or graphic that represents your brand. This logo forms the major visual element of your identity which is all encompassing, from your name, colours, and font choice to image style, uniform or even how you answer the telephone!
Jon specialises in helping organisations form the visual elements of their brand identity, enabling you to communicate better with your audience. Yes I design logos, but the creative design process informs many other elements of your identity. I hope my portfolio shows the wider reach of my capabilities.
Graphic Designers like to think of ourselves as problem-solving engineers, using our skills and experience to help you communicate your message in the most effective way possible.